Popular Articles

12 Strategies for Greater Profits During Down Markets

With energy prices skyrocketing, home prices plummeting and bad economic news surrounding us, now is a great time to focus on marketing. You read correctly - opportunities abound for smart companies  to increase market share or to introduce new products and services. Read more...

Low Hanging Fruit

When I analyze the marketing for a company one of my primary objectives is to locate areas where profits can be impacted quickly.  There are two ways the bottom line can be improved.

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Surfin’ for Research

Gaining information about your market and industry is central to developing and updating strategies for all aspects of marketing.  Research needs to be both comprehensive and ongoing if a company is going to stay on the cutting edge of cultural, sociological, economic and technological trends.

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Basic Messaging - Merely a Pitch?

The first question I ask new clients is “What do you do?”  It is a common question that any business owner or employee is apt to be asked in a variety of situations.  I want to know if a concise and clear response can be delivered with minimal hesitation because when it can be, it reflects a company that has a clear understanding of its basic message.

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Impact Marketing

Consulting Services That Produce Results

Cedar Marketing Group, Inc. delivers advanced, high-impact strategies for established companies seeking productive marketing solutions.

Our business philosophy is to create extraordinary results from common sense strategies.  No matter how grand a strategy seems on paper if it doesn’t generate sales in the real world, it is a waste of resources and time.Cedar-Marketing-Group-Logo-small.png  We have learned that there are two ways we as marketing consultants can best help businesses impact their bottom lines:

  1. Analyzing marketing operations to identify profit opportunities that can be quickly and easily leveraged.
  2. Locating and overseeing the resources necessary to capitalize upon marketing opportunities and ensuring profitable implementation of projects and provider services.

All of our engagements are based on fixed fees which make client costs predictable and easy to measure against the results that we produce.

Through Cedar Marketing Group, Inc., David Sahd also provides a proprietary methodology for helping companies develop concise core messages that improve the communication of what they do, who they do it for, and what is their competitive advantage.  These messages also help define marketing strategies, focus and branding.


 

Pinon Marketing Group, Inc. provides basic agency services to small businesses seeking productive marketing solutions.Pinon-Marketing-Group-logo-small.png

The firm specializes in cost-effective web site development, design services, branding, print brokering and other services that meet the needs of entreprenuerial companies.  Our services give small businesses practical strategies and tools that keep costs low while presenting a professional, credible image.

 


 

Click on the topics below for more information on all of our impact marketing services:

1 Appleseed Core Messaging System
2 Marketing Analysis
3 Implementation
 
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